Newspapers play vital role in community

Published 10:47 am Monday, August 25, 2014

The public’s thirst for news keeps rising. That means, in a world of social media and hashtags, people now more than ever need a place to get the whole story or big picture.

Newspapers deliver that.

We inform the community by telling our readers what we believe is the most interesting and the most important issues. We entertain readers by writing news, sports and feature articles in a way we feel makes someone want to read them. We interact with our readers through online comments and letters to the editor.

We play a vital role in the community. And we’re not the only ones who think that.

A year ago, John Henry and Jeff Bezos made high-profile acquisitions of the Boston Globe and the Washington Post, respectively, which further confirmed newspapers are viable investment options with the ability to grow. Earlier this month, the Post announced record online traffic for July, as well as the hiring of more than 60 people in the first seven months of the year. Beginning on Sept. 6 and extending through the last New Orleans Saints game, the Times-Picayune will publish bonus editions on Saturdays and Mondays that will feature a lineup of prep football coverage and analysis, Saints, LSU and Tulane coverage and entertainment news.

But that’s just the beginning.

The evolution of the newspaper industry continues every day.

Data from the digital measurement firm comScore show that 161 million people visited newspaper websites in March. The explosion of mobile readership thanks to smartphones and tablets have caused newspapers to create new mobile strategies.

American Press reporters and columnists have taken advantage of Twitter to build brands and large readerships. The daily work of our photographers is splashed on our news and sports pages every day as well as galleries forever.

Newspapers will continue to thrive, reinvent and improve to maintain and build relevance in people’s lives.

Journalism matters. Without an independent voice holding governments, the corporate world, and those who would seek to avoid scrutiny to account, we all suffer.(MGNonline)