American Press

Saturday, May 27, 2017
Southwest Louisiana ,

Sears Holdings severs ties with Paula Deen

Last Modified: Friday, June 28, 2013 11:29 AM

NEW YORK (AP) — Paula Deen just lost another partner.

Sears Holdings Corp. announced Friday that it is cutting ties with the Southern celebrity chef, adding to the list of companies severing their relationship following revelations that Deen used racial slurs in the past.

The company, based in Hoffman Estates, Ill., said Friday that it decided to phase out all products tied to the brand after "careful consideration of all available information."

"We will continue to evaluate the situation," said Amy Diamond, a spokeswoman at the parent company of Sears and Kmart stores.

Both Sears and Kmart sold Paula Deen products.

Sears joins Wal-Mart Stores Inc., Target Corp. and Home Depot as retailers that plan to stop selling cookware and other items with Deen's brand.

Meanwhile, on Thursday, Novo Nordisk said it and Deen have "mutually agreed to suspend our patient education activities for now." Deen, who specializes in Southern comfort food, had been promoting the company's drug Victoza since last year, when she announced she had Type 2 diabetes

On Monday, pork producer Smithfield Foods dropped her as a spokeswoman.

Caesars Entertainment also announced that Paula Deen's name is being stripped from four buffet restaurants owned by the company. Caesars said that its decision to rebrand its restaurants in Joliet, Ill.; Tunica, Miss.; Cherokee, N.C.; and Elizabeth, Ind., was a mutual one with Deen.

Last week, the Food Network said that it would not renew her contract.

The stakes are high for Deen, who Forbes magazine ranked as the fourth highest-earning celebrity chef last year, bringing in $17 million. She's behind Gordon Ramsay, Rachael Ray and Wolfgang Puck, according to Forbes.

Still, book-buyers are so far standing by Deen. As of Friday morning, "Paula Deen's New Testament: 250 Recipes, All Lightened Up," remained No. 1 on The book is scheduled for October. Another Deen book, "Paula Deen's Southern Cooking Bible," is No. 2. Several other Deen books were out of stock.

Posted By: Barbara Kile On: 6/28/2013

Title: Paula Dean losing business from Sears 7 Target & other business

Very upsetting to hear all these so called business's dropping Paula Deans products. Who in this world has not made a slur in their life. Blacks are more prejudice against whites than the other way around.... So looks to me that many business places will be losing many customers for their decissions. I will always stick by Paula Dean as she is a wonderful person & apologized many times, which is more than millions of people would never do. You are hurting your own business.

Comment on this article

captcha 80f2be222abe47808485ad7c4de24c14

Copyright © 2017 American Press

Privacy Policies: American Press